How can I become a preferred partner?

Preferred is a status we award to our high-performing properties. If you generate strong demand, have low cancellation numbers, a flawless payment record, and great guest reviews (an average score of 7 or higher), you’re eligible to join our Preferred Partner Program.

Once you sign up, we’ll boost your visibility to make sure you stand out from the competition when customers are looking to book. Your property profile will also get a "thumbs-up" icon that’s proven to attract more bookings.

If your property meets these criteria, the opportunity will appear in your Extranet:

Check eligibility here


When you sign up, we’ll make sure you stand out from the competition and your property profile will also get a thumbs up icon that’s proven to attract more visitors to your page and get more bookings.

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