We use a standardized list of room names across Booking.com to keep things clear for customers.
These names are used for all properties all over the world and are translated into 43 languages.
Many online marketing studies show that customers are more likely to book a room with clear and straightforward info.
For your own reference and to help you manage your rooms and bookings, you can create custom names. These custom names won’t show to bookers, but you’ll be able to see both your custom name (and corresponding standard room name) in your extranet.